Develop and carry out fundraising strategies.Assign, supervise, and review the activities of staffįundraising managers typically do the following:.Devise advertising and promotion programs.Assist and inform an organization’s executives and spokespeople.Write press releases and prepare information for the media.Help clients communicate effectively with the public.Designate an appropriate spokesperson or information source for media inquiries.Identify audiences and determine the best way to reach them.Develop their organization’s or client’s corporate image and identity.Public relations managers typically do the following:
Fundraising managers coordinate campaigns that bring in donations for their organization. Public relations managers plan and direct the creation of material that will enhance the public image of their employer or client. Public relations and fundraising managers plan an organization’s communication with the public, including consumers, investors, and media outlets. Learn more about public relations and fundraising managers by visiting additional resources, including O*NET, a source on key characteristics of workers and occupations. More Information, Including Links to O*NET Similar OccupationsĬompare the job duties, education, job growth, and pay of public relations and fundraising managers with similar occupations. Many of those openings are expected to result from the need to replace workers who transfer to different occupations or exit the labor force, such as to retire.Įxplore resources for employment and wages by state and area for public relations and fundraising managers. Overall employment of public relations and fundraising managers is projected to grow 8 percent from 2021 to 2031, faster than the average for all occupations.Ībout 9,100 openings for public relations and fundraising managers are projected each year, on average, over the decade. The median annual wage for public relations managers was $125,780 in May 2021. The median annual wage for fundraising managers was $100,810 in May 2021. Many years of related work experience are also necessary. Public relations and fundraising managers typically need at least a bachelor’s degree, and some positions may require a master’s degree. How to Become a Public Relations or Fundraising Manager However, many of these managers travel to give speeches and to attend meetings and community activities.
Public relations and fundraising managers generally work in offices during regular business hours. Public relations managers direct the creation of materials that will enhance the public image of their employer or client. What Public Relations and Fundraising Managers Do Quick Facts: Public Relations and Fundraising Managers Please enable javascript to play this video.
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